NATURE’S SOURCE REBRAND

The muesli category is attracting increasing competitor interest and packaging must deliver on the perceived value that this is a more premium category that offers added benefits. In light of this, we relaunched the Muesli range by designing impactful packaging that remained true to the Bokomo Master Brand “goodness” but also positioned Nature’s Source as a brand of the future by VISUALLY CAPTURING THE VITALITY AND AUTHENTICITY OF THE NATURAL.

Fountainhead Design | Nature's Source

INDULGENT GOODNESS

Nature’s Source’s brand essence, Nature’s Treat, centers on INDULGENT GOODNESS. The visual language of the new packaging captures the authentic, wholesome and tasty ingredients while creating visual excitement and differentiation amongst competitors to achieve maximum appeal & stand-out.

NEW GRANOLA

More indulgent goodness was added to the Nature’s Source range with the inclusion of the new Granola variant.

Fountainhead Design | Nature's Source
Fountainhead Design | Nature's Source

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